brand-positioning

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Search Results for "brand-positioning" (100 articles)
A Rwandan exhibitor interacts with a visitor at the exhibition. According to UK based enterpreneurs, the United Kingdom remains an important trade partner for Rwanda, and initiatives such as the SheTrades Rwanda–UK Study Visit. Courtesy
Featured

Rwandan women exporters eye UK market opportunities through 'SheTrades' study tour

Wednesday, April 01, 2026
Workers inside Legend Cables, a local firm of electrical cables at Kigali Special Economic Zone. Photos by DAN GATSINZI
Featured

Legend Cables cuts Rwanda’s electrical cable imports through local production

Monday, March 16, 2026
President Paul Kagame meets with Adam Silver, Commissioner of the National Basketball Association (NBA), and Mark Tatum, Deputy Commissioner of the league on Monday, February 16.Photo by Village Urugwiro
Basketball

Kagame, NBA boss hold talks

Monday, February 16, 2026
Group Vivendi Africa (GVA Rwanda), the company behind Canalbox, officially launched Canalbox Business, a new range of fibre-based internet solutions in Kigali on Thursday, February 12. Photos by Craish BAHIZI
Featured

Canalbox rolls out ultra reliable internet to power Rwanda’s digital economy

Friday, February 13, 2026
The New Times
Featured

Featured: Aleph Hospitality secures luxury hotel mandate in Kigali, eyes 2027 opening

Saturday, February 07, 2026
The Rwanda Development Board (RDB) and 11-time La Liga champions Atlético de Madrid on April 30, 2025, announced a momentous partnership under the “Visit Rwanda” brand.

Rwanda reimagined: Harnessing the power of national branding

Wednesday, January 14, 2026
BEEyond Honey, officially launched in the UK in October 2025, founded by Koren-Lynch, a British entrepreneur with roots in Rwanda.
Business

Rwandan honey producers urged to target UK’s growing premium market

Monday, December 29, 2025
Visit Rwanda Partners
Tourism

Revisiting Rwanda’s major sports sponsorship deals since 2018

Wednesday, November 19, 2025
Chriss Eazy, the newly announced brand ambassador, chats with other participants at the launch.
Featured

Press Release: Mützig announces Chriss Eazy as new Brand Ambassador

Wednesday, October 08, 2025
RDB Chief Executive Officer Jean Guy Afrika graces the official announcement of the new partnerships between Visit Rwanda and NBA, NFL on Monday, September 29. Courtesy
Tourism

Why California is a perfect choice for Rwanda's tourism brand

Monday, October 06, 2025
Bellazuri Cosmetics, a fast-growing African beauty brand, launched the activities in Rwanda at The Retreat in Kiyovu on Friday, October 3. All photos by Craish Bahizi.
Featured

African skincare brand Bellazuri debuts in Rwanda

Sunday, October 05, 2025
The New Times
Editorial

Rwanda’s bet on U.S. sports market is a bold one

Wednesday, October 01, 2025