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Visit Rwanda partners PSG and Aston Villa square off in Wednesday night's Super Cup showdown at Red Bull Arena, Salzburg. COURTESY
Football

What to know as Visit Rwanda partners face off in UEFA Super Cup

Wednesday, August 12, 2026
Aston Villa's new shirts with Visit Rwanda branding will go on sale from August 7. courtesy
Football

Aston Villa's new Visit Rwanda shirts go on sale August 7

Tuesday, August 04, 2026
Francesco Calvo, Aston Villa's President of Business Operations, and Janet Karemera, Chief Executive Officer of the Rwanda Convention Bureau, officially unveil the Visit Rwanda–Aston Villa partnership in England on Tuesday, July 14.

From London to the UK’s second-largest city: Visit Rwanda’s journey rolls on

Tuesday, July 28, 2026
Portugal's Christiano Ronaldo and Argentine's Lionel Messi

Before the trophies: What Messi and Ronaldo's childhoods teach us

Monday, July 27, 2026
Francesco Calvo, Aston Villa's President of Business Operations, and Janet Karemera, CEO of the Rwanda Convention Bureau, and Amb Johnston Busingye officially unveil the Visit Rwanda–Aston Villa partnership
Tourism

What Rwandans say about landmark partnership with Aston Villa

Friday, July 17, 2026
Premier League side Aston Villa announcing Visit Rwanda as its new principal partner, official tourism partner and official coffee partner.
Football

From Arsenal’s sleeve to Aston Villa’s chest – why Visit Rwanda’s Premier League leap matters

Friday, July 17, 2026
Aston Villa Women,

Meet Aston Villa Women, Rwanda's newest ambassadors in WSL

Thursday, July 16, 2026
Gabby Agbonlahor (L) and Jack Grealish are regarded as Aston Villa legends. Courtesy
Football

Football legends who shaped Aston Villa's 150-year history

Thursday, July 16, 2026
Francesco Calvo, Aston Villa's President of Business Operations, and Janet Karemera, Chief Executive Officer of the Rwanda Convention Bureau, officially unveil the Visit Rwanda–Aston Villa partnership in England
Tourism

Why Rwanda chose Aston Villa to spearhead its UK tourism push

Thursday, July 16, 2026
Visit Rwanda has become Aston Villa's front-of-shirt sponsor under the new parntership deal. courtesy
Tourism

Visit Rwanda, Aston Villa statements after both parties seal landmark partnership deal

Wednesday, July 15, 2026
Francesco Calvo, Aston Villa's President of Business Operations, and Janet Karemera, Chief Executive Officer of the Rwanda Convention Bureau, officially unveil the Visit Rwanda–Aston Villa partnership in England.
Tourism

Aston Villa unveils Visit Rwanda as front-of-shirt sponsor

Tuesday, July 14, 2026
Adams featured in all three group games for South Africa at the World Cup. GETTY IMAGES

South Africa World Cup midfielder Adams dies aged 25

Saturday, July 11, 2026