brand-positioning

Do you have an idea for The New Times to cover? Submit it here!
Search Results for "brand-positioning" (106 articles)
Aston Villa is one of England's most decorated clubs. Courtesy photo
Football

Aston Villa: What to know about Visit Rwanda’s new tourism partner

Thursday, July 16, 2026
Dancer and choreographer Thierry Ishimwe, widely known as Titi Brown, launched a new music and cultural project. Courtesy
Music

Dancer Titi Brown hits studio, drops celeb-studded track about Rwanda

Tuesday, June 30, 2026
The New Times
Education

Kent State University launches fashion school in Rwanda

Saturday, June 20, 2026
Artificial intelligence can generate hundreds of logos in seconds.

Why logos still matter

Tuesday, June 16, 2026
The 21st annual Kigali International Peace Marathon (KIPM), will take place from Saturday, June 13 to 14. Photo by Dan Gatsinzi

How peace marathon highlights Rwanda’s sports tourism

Friday, June 12, 2026
Paris Saint-Germain players and staff celebrate winning the UEFA Champions League title on Saturday, May 30, after defeating Arsenal 4-3 in a penalty shootout following a 1-1 draw after extra time. FILE

The return on vision

Monday, June 08, 2026
KIFC representatives during a meeting with Brazilian investors in November 2025. The meeting was co-organised by Planner Corretora de Valores S.A, a Brazilian firm that is now operating the Gako beef processing plant in Bugesera District. Courtesy

Rwanda’s financial ambition through the lens of São Paulo

Saturday, June 06, 2026
Panelists engage in a discussion on the African Continental Free Trade Area (AfCFTA) in Kigali. Courtesy

The misconception of Africa as one market

Monday, June 01, 2026
The New Times

Visit Rwanda wins big as PSG, Arsenal meet in Champions League final

Saturday, May 30, 2026
Real value is built over time through consistent delivery, clear market positioning, and the ability to build trust with customers and stakeholders.

Visibility is not the same as value

Thursday, May 21, 2026
Kigali will host Basketball Africa League playoffs in May.

Discipline: The quiet force behind lasting success

Wednesday, May 13, 2026
Rwanda’s premier fashion showcase, Kigali Fashion Week, is set to return on May 30 at The Pinnacle Kigali. File
Fashion

Missed Kigali Fashion Week? The hiatus is coming to an end

Friday, May 08, 2026