Imagine arranging an interview with one of our up and coming artistes, and all over a sudden, they cancel or keep you waiting. It becomes so frustrating how they throw away opportunities to uplift their careers.
One gets to realize that they just need managers who can successfully run the show for them. This would save them from sometimes avoidable and embarrassing situations.
was so frustrated when I met one musician called Meddy for an interview at Mille Collines. He later turned around and said he had no time for the press. But at the same time he had time to do small talk with Kigali city wanabe girls.
Moses Muhizi who has for the last two years followed the rise of several musicians in Kigali, says that all this has to do with a false perception that to become popular, musicians have to “pull some stunts”.
Muyizi says that “they think by being scarce, they are then popular and ‘big time’, not knowing that they are just throwing away opportunities.”
Olivia Busigye, a music fan tells a similar story. She says that “most of these young musicians are a far cry from the old generation.”
She adds that by snubbing people who are well placed to help in their progress, they are not helping their own careers.
Others, who are down to earth and value the power of positive publicity, still lack some basic etiquette. This goes for someone like The Ben.
In the middle of an interview, he will not hesitate to make and receive phone calls
Of course it is frustrating. But it is more frustrating because one gets to realize that they are not going to be able to compete with musicians from the region.
I was really disappointed with the way some artists behaved at Hotel Mille Collines during the Rwanda air ticket offering festival on Friday last week.
One gets to see how other musicians in the region promote their music and when you compare with our own you just wonder where ours are headed.
However, there are others who you get to realize value their careers and are willing to go an extra mile to promote their own music. Kitoko, Miss Jojo, Miss Channel and Diplomat are some of the musicians who know what they are up to.
Our stars should be advised to also try and change their music style and sing in international languages to win international challenges.This will lead them to earning more, and even improving their status. Most musicians in different countries have advisors who note their mistakes and advise them accordingly.
Its not really easy to inspire every person in every category of stardom.In most cases this doesn’t affect the famous ones, but the rising ones.In Rwanda a musician releases two or four hot songs and feels it’s the end of the road, but the road to success never ends.
Success comes through hard work, and I am really sure that after gaining some little experience, our musicians will reach higher music levels.