First-Impressions

Do you have an idea for The New Times to cover? Submit it here!
Search Results for "First-Impressions" (223 articles)
Emmanuel Mugisha, aka Clapton Kibonge.
Business

The rise of influencer marketing in Rwanda’s digital economy

Wednesday, July 15, 2026
A variety of fresh, locally sourced vegetables arranged at a home in Kigali, Rwanda, highlighting healthy eating and household food preparation. Photo by Sam Ngendahimana

The danger of following nutrition myths

Thursday, June 25, 2026
Some clients have lunch at a restaurant in Kigali. Sam Ngendahimana

Are you welcoming customers or waiting for them to prove they matter?

Monday, April 20, 2026
Italy women's cricket team arrived in Kigali on Monday, April 13, ahead of the 2026 ICC Women's Trophy Challenge scheduled in Kigali from April 18 to May 1. courtesy
Cricket

Italy women discover a new cricket challenge in Kigali

Wednesday, April 15, 2026
A security protocol steward blocked national team captain Djihad Bizimana from bringing his daughter onto the pitch for celebrations. Courtesy
Football

FIFA Series 2026: How an overzealous security steward stole the joy of the Amavubi Captain

Friday, April 03, 2026
People talking in a Kigali café. Marketing has become less about persuasion and more about connection. Photo by Olivier Mugwiza

From noise to meaning: The quiet evolution of modern marketing 

Thursday, January 29, 2026
The New Times

Big marketing budgets, unclear results: Why leaders must refocus on what drives growth

Saturday, December 13, 2025
The New Times

The enduring power of the written word

Saturday, December 06, 2025
Illustration of a nuclear power plant. Rwanda plans to have its first nuclear reactor by the early 2030s.

What Russia taught me about Rwanda’s nuclear ambitions

Friday, October 17, 2025
Schoolchildren from Uganda who are in Rwanda for a visit. Seen here at Nyandungu Eco-Park in Kigali. Photos by Willy Mucyo
Education

VIDEO: Ugandan schoolchildren hail Rwanda’s cleanliness during study tour

Sunday, October 12, 2025
Thousands of cycling enthusiasts cheer on riders while climbing Mur de Kigali on Sunday, September 28. Photos by Dan Gatsinzi
Cycling

How Rwanda turned the UCI World Championships into a festival of joy

Tuesday, September 30, 2025
The New Times
Rwanda

What Rwandan, foreign fans said about UCI champs on opening day

Sunday, September 21, 2025