In the world of social media, often dominated by filtered perfection and staged aesthetics, Instagram, unlike other platforms, places a heavy emphasis on personality and relatability, creating a sort of relationship between creators and their audiences.The Rwandan space for content creators, though still largely untapped, is often limited to fancy pictures and exotic getaways.ALSO READ: Are social media influencers the future of marketing?Even though they are few, there’s still a wave of Instagram personalities, armed with authenticity, and a unique perspective on life. From comedy to self-love, parenting to fitness, and everything in between, these Rwandan influencers showcase diverse niches worth exploring.ALSO READ: Nuts and Bolts: How social media influencers make moneyHere is a list of some of the good Instagram pages, not in any particular order, that deserve a spot on your feed:Erica Mbanda - @ericambanda (124k followers)Erica Mbanda is an entrepreneur and life coach who shares insightful content on marriage, motherhood, self-love, and faith.ALSO READ: Entrepreneur on impulsive career decisions, ‘work-love’ balance and Instagram influenceHer authenticity and willingness to share both the joys and struggles of her life make her an inspiring figure to follow.She encourages self-acceptance and personal growth, making her page a great source of motivation and inspiration.Sherry Uwase - @sherry.uwase (12.2k followers)Sherry Uwase, also known as Mama Zee, is a content creator, vocalist, and songwriter.ALSO READ: Trending or threading? Rwandans react to Threads appSherry uses her platform to share her experiences as a proud single mother and creates a safe space for women to engage in conversations about topics like sex, friendships, relationships, and single parenthood.Her witty and humorous captions add a touch of lightness to her content, making her page both entertaining and relatable.Rwandafitmoms - @rwandafitmoms (3.6k followers)Rwandafitmoms is run by a mother of four who documents her weight loss journey and shares tips on workouts, health, meal plans, and skincare routines.This page is especially valuable for mothers looking to lose weight after pregnancy and seeking guidance from someone who has been through a similar journey. With a focus on wellness and resilience, Rwandafitmoms provides practical advice for maintaining a healthy lifestyle.Laurien Izere (The Trainer) - @thetrainerofficial (172k followers)Laurien Izere, known as The Trainer, is a fitness enthusiast and entrepreneur.His page offers a combination of fitness programmes, men’s fashion, and motivational content.With a focus on wellness and style, The Trainer provides guidance on cultivating positive habits and becoming the best version of oneself. Furthermore, he showcases Made in Rwanda attire through his clothing brands, Empire Men Wear7 and Intwali Collection.Centerpiece Ltd - @centerpiece_ltd (14k followers)Centerpiece Ltd is your go-to page for epic and luxurious decor, design, and event planning. Their breath-taking posts showcase the beauty and attention to detail that goes into creating memorable weddings and events.If you are planning a special occasion and want to ensure it meets the standards of elegance and sophistication, Centerpiece offers inspiration and ideas to elevate your event.Ikibondo Studio - @ikibondostudio (21.3k followers)Ikibondo Studio, owned by Lysette Rubega, specialises in capturing the various stages of childhood, including pregnancy, new-borns, and family events such as gender reveal and baby showers.The studio aims to create beautiful and meaningful images that celebrate the beauty of families, their bonds, and the strength found in these relationships.Souvorov Beauty - @souvorovbeauty (30.4k followers)Souvorov Beauty is a makeup artist who has worked with numerous celebrities, including renowned actress Nomzamo Mbatha, choreographer Sherrie Silver, and beauty queens like Miss Rwanda 2022 Muheto Divine, Miss 2020 Naomie Nishimwe, and Miss 2017 Elsa Iradukunda.Specialising in bridal and bridesmaid makeup, Souvorov Beauty’s page offers an array of stunning looks and techniques for special occasions.If you’re looking for makeup inspiration and tips for your wedding or other glamorous events, the page is a must-follow.Emmanuel Mugisha - @claptonkibonge (437k followers)This is for those who are into hilarious, meme-like posts that capture the essence of Rwandan humour.Emmanuel Mugisha, better known as Clapton Kibonge is a creative artist, comedian, and actor, and his Instagram page is a treasure trove of local relatable comic content, art, and entertainment.Olivier Kanyabugande - @nyaxo01 (122k followers)Speaking of Rwandan humour, you are assured a good laugh with Olivier Kanyabugande, the mastermind behind Nyaxo Comedy Series.With short skits that have been trending since 2019, Nyaxo’s Instagram page is a comedy goldmine, filled with totally Rwandan-daily-life-inspired jokes and hilarious content.Rwanda Updates - @rwanda_updates_official (600k followers)Almost operating as an authentic news outlet, this Instagram page provides timely updates on various topics such as tourism, business, beauty, entertainment, and the social life of Rwandans.With a finger on the pulse of the nation, it also keeps you informed about the hottest upcoming events in town.
