Africa’s leading creator and producer of children’s educational media, Ubongo, is ringing in the holidays with brand-new special episodes of Ubongo Kids for families to watch together this festive season. The holiday special episodes started airing on TVs across Africa and Youtube on December 5th, 2022. In Rwanda, Ubongo Kids Holiday Special episodes are airing at RTV from Monday to Thursday at 4pm, BTN TV on Saturday and Sunday at 8am, and PACIS TV on Tuesday and Saturday at 1:30pm. “We are thrilled to announce that, besides airing on three TV channels in Rwanda, our holiday special episodes will also be screened at Kigali Public Library; every Saturday at 11a.m and 3p.m. This is an opportunity for children to get together and watch a brand new episode of their favorite cartoon every week and discuss what they learn from each episode.” revealed Isaie Micomyiza, Rwanda Country Manager at Ubongo. “Every year, we look forward to celebrating the holidays with families across Africa and beyond with special episodes highlighting our shared humanity (utu) values,” said Melissa Seronga, Creative Marketing Manager, Ubongo. “This year, in partnership with Hope and Healing International and UNFCU, we have created special episodes that focus on promoting empowerment and inclusivity through the universal childhood language of cartoons, music, and fun. Families can gather together and join their favorite friends of Ubongo Kids this festive season to celebrate the power of our unique abilities.” The holiday special episodes will cover various topics including problem-solving, friendship, goal-setting, and financial literacy; all while teaching utu values of equality, equity, self-esteem, and unity. “We want every child to feel represented through our programs and it was imperative for us to be inclusive from the content creation stage. Our holiday special episodes are all informed by children who are typically under-represented in children’s media such as kids with different abilities and kids from ethnic minority groups. The aim of the episodes is to diminish the stigma of being different and show that everyone has strengths, skills, and abilities that make them super. We are excited by the impact it will bring to children across Africa and beyond,” added Ms. Doreen Bateyunga, Senior Producer at Ubongo. As a pan-African, non-profit social enterprise, Ubongo edutainment significantly improves school readiness, learning outcomes and promotes social and behavioral change communication for kids and their caregivers. Ubongo’s shows currently reach over 32 million families across 23 African countries in 12 languages. To access all of Ubongo’s FREE downloadable educational resources, visit toolkits.ubongo.org About Ubongo: Ubongo is Africa’s leading producer of kids’ edutainment. As a non-profit social enterprise, we create fun, localised and multi-platform educational content that helps kids learn, and leverage their learning to change their lives. Ubongo reaches over 32 million families across Africa through accessible technologies like TV, radio and mobile phones. Learn more about Ubongo at www.ubongo.org
