CANAL+ Rwanda launches 'Back to Football' promo as new season kicks off

CANAL+ Rwanda on Friday, August 22, launched its latest promotion, “Back to Football”, offering unbeatable package for both new and existing subscribers. ALSO READ: CANAL+ Rwanda launches festive season promo Running from August 22 to September 15, the campaign comes just as millions of football fans gear up for the return of the world’s biggest leagues, including the English Premier League, Spanish LaLiga, French Ligue 1, and German Bundesliga—all available on CANAL+ Sport channels. Exclusive offers, specifically for new clients, will run from August 22 to September 15, where they will enjoy the CANAL+ ZAMUKA bouquet for just Rwf10,000, plus a decoder at Rwf5,000 and installation at Rwf5,000. Returning subscribers who want to renew during the promo period will receive a 15-day bonus of UBUKI bouquet, giving them access to premium entertainment at no extra cost. ALSO READ: The New TOUT CANAL+ with Netflix: A Game Changer in Entertainment In addition to football, subscribers can look forward to blockbuster series and movies throughout September, including: Hurts Harder on ZACU TV (until September 12); Diana Salazar Season 3 on Novelas (from August 30); Logo Dreams on Cartoon Network (from August 25) Addressing the members of the press, Sophie Tchatchoua, the Managing Director of CANAL+ Rwanda, emphasized that the timing of this campaign is about more than just football. “We know that back-to-school is a challenging period for many households. Parents are balancing school fees, supplies, and family needs. With this promotion, we wanted to ease that moment by keeping CANAL+ affordable, so families can continue enjoying quality entertainment without breaking their budgets,” Tchatchoua said. She also highlighted that the initiative reflects the Pay TV company’s broader mission. “At CANAL+, our vision is not only to bring football and global content closer to Rwandans, but also to support families,” she said. “Whether it’s through local stories on ZACU TV, international hits on Netflix, or the excitement of the Champions League, we are committed to giving parents and children something to share together at home.” The new campaign follows a year of major milestones for CANAL+ Rwanda, including the launch of Ikirenga, a new premium formula combining CANAL+ channels, 70 DSTV channels, SuperSport in HD, and Netflix—hailed as “the best TV experience ever” by the company. ALSO READ: CANAL + launches new internet-enabled decoder It also continues the momentum from last year’s festive season promo, which saw record uptake across the country. Then, as now, affordability and variety remain at the heart of CANAL+ Rwanda’s offering. “For football fans, CANAL+ is the ultimate destination,” Tchatchoua added. “From the Premier League and La Liga to Ligue 1, Bundesliga, CAF, and UEFA Champions League, all the biggest competitions are here. This season, no one will miss a single goal.” All Canal+ subscribers are eligible for the new promotion which takes effect after purchase or re-subscription. The “Back to Football” promotion is now live across Rwanda. To subscribe or renew, customers can visit any CANAL+ store, or pay via MTN mobile and Irembo Plus website : www.IremboPlus.com

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CANAL+ Rwanda launches 'Back to Football' promo as new season kicks off