While South Korea continues to struggle with the world's lowest birth rates, fertility clinics are in growing demand - a bright spot in the country's demographic crisis, BBC reports.

Between 2018 and 2022, the number of fertility treatments carried out in the country rose nearly 50% to 200,000. Last year, one in six babies in Seoul were born with the help of fertility treatment.

Underpinning the boom, experts say, is a shift in attitudes about family planning.

"We have a young generation... that is used to being in control of its life," says Sarah Harper CBE, professor in Gerontology at the University of Oxford. That control, she adds, may come in the form of single women freezing their eggs or couples trying IVF when they can't conceive.

"Whereas in previous generations there was a greater acceptance that whether you conceive or not can be a bit haphazard, now we have Korean women saying, 'I want to plan my life.'"

The country has repeatedly broken its own record for having the world's lowest birth rate: 0.98 babies per woman in 2018, 0.84 in 2020 and 0.72 in 2023. If this trend continues, experts warn the population of 50 million could halve in 60 years.

But recently there is reason for cautious optimism: instead of another record low, South Korea's birth rate rose slightly to 0.75 in 2024 - its first increase in nine years.

"It's a small bump, but still a meaningful one," says Seulki Choi, a professor at the Korea Development Institute's School of Public Policy and Management.

It is too early to tell whether this is the start of a much-needed reversal or just a blip. The country's birth rate remains far below the global average of 2.2. But many like Dr Choi are cautiously optimistic.

"If this trend holds, it could signal a longer-term shift," says Dr Choi. "We need to watch how young people's attitudes toward marriage and parenthood are changing."

Read full report here.