As schools close for the holiday, Simba Supermarket, in partnership with I&M Bank Rwanda, is inviting families to make the most of the break with an experience that goes beyond everyday shopping.
Known for its commitment to quality, affordability and convenience, Simba Supermarket has established itself as one of Rwanda's leading retail brands.
With 15 branches across the country, the retailer continues to provide customers with a wide selection of local and international products while expanding the way families experience its stores.
This holiday season, Simba is placing family experiences at the heart of its offering by bringing together shopping, dining and entertainment under one roof.
Complementing this experience, I&M Bank enables customers to pay quickly, securely and conveniently using a range of digital payment solutions. Whether shopping for groceries, enjoying a meal or paying for entertainment, customers can complete their transactions seamlessly, making every visit even more convenient.
Beyond its retail shelves, visitors can enjoy an indoor entertainment centre at Simba Gacuriro featuring an arcade with a variety of games for children and adults, alongside immersive 3D and 5D cinema experiences. Designed to cater to different age groups, the facilities offer families an opportunity to spend quality time together in a safe and engaging environment.
Speaking about this year's holiday experience, Simba Supermarket Managing Director Joseph Mutabazi said that this reflects the company's commitment to continuously enhancing the customer experience.
"At Simba Supermarket, we believe every visit should be more than just a shopping trip. This holiday season, we are delighted to offer families an experience that brings together quality shopping, delicious dining and exciting entertainment for all ages."
The experience extends to Simba's in-store coffee shops, where families can enjoy freshly prepared meals, snacks and a selection of hot and cold beverages. Whether taking a break after shopping or simply spending an afternoon together, the café complements Simba's vision of creating a welcoming destination for every member of the family.
Through its partnership with Simba Supermarket, I&M Bank continues to support innovative payment solutions while empowering customers to enjoy fast, easy and convenient digital payments.
The collaboration reflects both organisations' shared commitment to delivering seamless customer experiences that combine convenience, innovation and everyday value.
With many parents seeking meaningful activities during the school holidays, Simba Supermarket is positioning itself as a place where everyday errands can become memorable family outings.
By combining retail, dining and entertainment in a single location, supported by seamless digital payment solutions from I&M Bank, the supermarket offers visitors the convenience of accomplishing more in one trip while creating moments that children and parents can enjoy together.
As families look for places that offer both convenience and recreation during the holiday season, Simba Supermarket continues to strengthen its position as more than a retail destination.
Together with I&M Bank, it is delivering an experience that brings together quality shopping, hospitality, family entertainment and effortless payments—reflecting the evolving needs of today's consumers, one visit at a time.