Becoming a Chinua Achebe or Wole Soyinka?

I read an interesting article the other day although the title of the said article escapes my fast aging mind. The author was quoting an African publisher who was giving a rundown of the state of African literature. In the midst of his otherwise happy analysis was his wry comment that every upcoming African writer was trying to become a Chinua Achebe or Wole Soyinka.
The New Times
Times Reporter