Kigali braces for first beauty expo
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Natural hair and beauty lovers have a reason to smile as the first ever natural hair show and expo comes to Kigali.
The event will take place from November 3-4, at The Manor Hotel in Nyarutarama. It is being organised by Marina Bella Natural Hair Salon, based in Downtown Kigali.
Over the two days, there will be an expo featuring a variety of women’s hair care and beauty products like new brand hair, lotions, makeup kits, and a variety of trending hairstyles.
Alexandria Haidara, the brain behind Kigali Natural Hair Show & Beauty Expo, said people will have a lot to enjoy at the expo, as she is looking to develop hairstyle art industry in the country.
“Rwandan women are going natural and we want to professionalize the beauty industry, through hair and beauty expos, fashion shows as well as preparing workshops for hairdressers with different techniques used in their art of hair care. I want to contribute in professionalising the industry here in Rwanda. It is a growing industry in Rwanda and has a future as long as it becomes professional because it is on the market,” said the US-born hair fashionista.
“The show is all about beauty with the purpose to inspire and educate not only Rwandan but African women about their hair and their beauty as well as how they can maintain their natural beauty, which goes with the culture here,” she added.
Both days of the event will feature a beauty expo that will run from 8a.m - 6p.m, with free admission to the public.
On day two, there will be a natural hair show starting at 6:00 pm, right after the beauty expo. Entrance to the natural hair show is Rwf10,000 and Rwf15,000 for ordinary and VIP respectively.
According to Celestine Ntawirema, the show producer and manager, the show is intended as a platform to educate, inspire, and create an entrepreneurial space for African women who are passionate about natural hair.
The event will consist of informative workshops led by beauty industry experts in the East African Region, an expo/fair with live hair demos, makeup sessions, live music and poetry, and a grand finale natural hair show.
The natural hair show on the closing night (November 4th) will include an exhibition of different African hair styles and a hair competition featuring local hairdressers.