Opinion
Prepare for the apps revolution

There is no doubt mobile applications have taken the world by storm.
Although apps have existed since the advent of cell phones, only in the last five years has the app market become the most exciting area in software development. During this period, cell phones quickly became smart phones, with bigger screens, faster processors and a lot more memory.
This metamorphosis resulted in a significant number of software developers migrating to the mobile app industry in order to capitalize on the greater mobility and ubiquity of the mobile phone: taking advantage of the superior ability of the Smartphone to create installable apps for the dominant mobile operating systems; Apple iOS, Android and Blackberry OS.
As we prepare to become the tech hub of Africa, and as more Rwandans use smart phones, we have not been left behind in this ‘app’ fever.
Hehe Ltd, a development firm founded by a team of KIST students, has won recognition for its innovation and is taking advantage of this tech trend in the Rwandan market.
However, as with any other industry, it is important that we are able to predict the future of mobile apps as we invest financial and human capital into this field, as there is a major potential shift in the industry.
It is argued that mobile apps exist, to a large extent, due to the “weakness” of the browser in smart phones: a fraction of mobile apps were created to give users access to web content; essentially being more mobile friendly substitutes for the “media rich” browser web applications that work well with PCs but not the phone browser.
Lo and behold, like everything else in the tech sector, that mobile browser is quickly catching up with today’s PC browser in terms of performance. This will translate into decreased demand for native apps to access “media rich” web content via smart phones; the future of mobile apps is potentially in mobile website development and not Smartphone native installable apps.
With the ever-increasing support for HTML 5 web platforms in smart phones, it is probable that the software developers will migrate yet again to web development for mobile browsers. I base this argument on the fact that web platforms using HTML 5 offer a single avenue to access all types of smart phones, as opposed to native application development where firms need to re-develop separate apps for the different major mobile operating systems. In addition, HTML 5 based apps do not need to be installed or downloaded the way native apps do because the app is hosted and updated on a web server – relieving the smart phone user of the monotonous task of updating their apps.
Back to the Rwandan ‘app scene’: are we ready for this potential change? As we invest resources (and excitement) in mobile apps, we should be prepared to adapt to the potential changes in this industry. It is true that firms and developers worldwide continue to reap profits from app stores but as the tech hub of the continent it does not hurt to be one step ahead and ready for the future ahead for app development – just in case!
Contact email: akintore[at]gmail.com
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Comments
Great write up Alline! I learnt more in that single page about apps than I have after browsing for hours on end!
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Dear Aline, Many thanks for the interesting article. I am just a little bit puzzled by the "tech hub of the continent" citation. I recognize the importance of having such big goal before eyes and being enthusiastic about it, but how does it look like in pratical? Do we have a strategy at national level? (help, I have searched online but could not find any more acurate information). Do we have the understanding of what are the tendencies in Africa? (for instance: are we aware of what Kenya and Uganda are doing? Are we taking that into consideration?) Are using this knowledge, or better sayed, do we prove that we have this knowledge? Is there any analysis and research periodically produced by any IT-Institution in Rwanda?- If we are to be a hub of Africa (EAC left apart) do we know, how and when to create a value-added that will really entitle Rwanda-IT sector with an influence on the region? If we have the answer to all of that, then we are starting to be a hub, if not, maybe we need to lean back and look at where we are now, since the investments in IT started (big-up to the gvt of Rwanda), and identify a particular sub-sector and concentrate to build a concrete strategy around a project, with a time-frame and awaited results. Then after we can build up on this experience to reproduce the same success sector-wide.Willy,Banker,33.
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You cannot be anymore right. the IT world is moving. HTML5 Cloud Computing will not only kill the app stores as we have known them now but it's also going to kill the PC. I'll only add that those in the industry should also look into investing in new hardware to prepare for PC. FYI I'm a graduate student majoring in software design and development.
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Great Article Alline! In regards to your question, as long as a mobile app-based company has a unique good, service or information that they provide, then they should be able to adapt to HTML 5 or any other platform without losing their competitive advantage. I invite anyone interested in learning more about mobile apps in East Africa to visit pivot25.com to learn about Hehe Ltd's peers and other finalists from Kenya, Uganda and Tanzania.
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